N26 —
The People Rainbow
Employer Brand Campaign
Case film
N26 has a proud and active LGBTQI+ community, and a rich heritage of celebrating diversity and inclusion. In a time of rainbow-washing, how could we show the world that N26 is a place where Pride is truly supported and celebrated?
Our 2022 Pride campaign didn’t come from N26 — but from the people of N26. We invited employees in all our offices to have professional portraits taken against the backdrop of every color in the inclusive Progress Pride flag. On International Pride Day, we turned our social channels, Slack, offices, and city streets into a rainbow of proud people. It was a bold statement for openness and diversity that created positive engagement, visibility, and most importantly — a lot of pride.
Manifesto film