n26_pride.jpg

N26 — The People Rainbow

N26 — The People Rainbow

 

N26 —
The People Rainbow

Employer Brand Campaign

 

Case film

 
 

N26 has a proud and active LGBTQI+ community, and a rich heritage of celebrating diversity and inclusion. In a time of rainbow-washing, how could we show the world that N26 is a place where Pride is truly supported and celebrated?

Our 2022 Pride campaign didn’t come from N26 — but from the people of N26. We invited employees in all our offices to have professional portraits taken against the backdrop of every color in the inclusive Progress Pride flag. On International Pride Day, we turned our social channels, Slack, offices, and city streets into a rainbow of proud people. It was a bold statement for openness and diversity that created positive engagement, visibility, and most importantly — a lot of pride.

 
 
 

Manifesto film

 
 
 

Company:
N26

Published:
2022

My Role:
Global Executive Creative Director